About the Client
Nerisa Aesthetic is a modern beauty clinic located in the premium Jimbaran area of Bali. With the latest aesthetic treatments and experienced professionals, Nerisa serves both local customers and international tourists seeking high-quality treatments while in Bali.
Challenges
Nerisa Aesthetic wants to reach a very specific target market — domestic and foreign tourists who are currently in Bali, as well as potential customers from abroad (especially Australia) who are planning a trip to Bali. In addition, they also want to increase website traffic, generate more quality leads, and significantly boost business revenue.
What We Do?
Sentris Communication stepped in to build a structured and efficient digital advertising system, specifically through the Google Ads platform. Our focus was to ensure that Nerisa Aesthetic could appear right in front of potential audiences who were looking for beauty services in Bali — both those who were in Bali and those who were planning to visit.
Project List
- Google Ads Campaign Development & Optimization
Our Process
- Step 1 - Market Research & Keyword Targeting
We begin with in-depth research on user search behavior on Google related to beauty services in Bali.
- Step 2 - Ad Structure Development
We build an optimal ad structure with ad groups segmented based on location, interests, and visit times of potential clients.
- Step 3 - Real-Time Optimization and Adjustment
Campaigns are continuously monitored and optimized to achieve the best performance in terms of cost per lead and engagement.
The Results
- Domestic & Foreign Market Penetration
The ad successfully reached local and foreign tourists visiting Bali, especially in the Jimbaran area.
- Australian Target Market Achieved
The ad effectively reached users in Australia who were planning a trip to Bali, resulting in direct bookings from there.
- Increased Leads & Revenue
The Google Ads campaign resulted in an increase in website visits and incoming leads, directly impacting the revenue growth of Nerisa Aesthetic.
Trusted by the Client
